International Business Strategies
Chinese ‘Ghost Malls’ Present Opportunities for Online Business
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By: Dominic Dithurbide
July 01, 2015
Chinese ‘Ghost Malls’ Present Opportunities for Online Business

Chinese shoppers are abandoning shopping centres in droves, increasingly looking online for better products and prices. But there's a silver lining for Western brands.

Marketing Strategies
Localising Smartphone Content for the UK Gets Powerful Results
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By: Reagan Evans
June 24, 2015
Localising Smartphone Content for the UK Gets Powerful Results

Localising English-language sites for British audiences is a key contributor to an e-commerce site's success. See how a brand's credibility, and sales, improve in our exclusive analysis.

E-Commerce
Discover Why South Korean M-Commerce Is Rising, And Thriving
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By: Dominic Dithurbide
June 18, 2015
Discover Why South Korean M-Commerce Is Rising, And Thriving

Korean smartphone penetration is over 70%., and m-commerce sales more than doubled in 2014. Learn how your company can engage Korean shoppers on their devices of choice.

Website Translation
Inbound Marketing + Localised Websites Create Powerful Combo for Latin American Markets
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By: Reagan Evans
June 10, 2015
Inbound Marketing + Localised Websites Create Powerful Combo for Latin American Markets

Latin American customers are increasingly affluent, and "a modern marketer's dream." Your company can attract these shoppers with localised websites.

E-Commerce
Mexican E-Commerce Opportunities Will Soon ‘See a Tipping Point In Growth,’ Analyst Says
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By: Dominic Dithurbide
June 04, 2015
Mexican E-Commerce Opportunities Will Soon ‘See a Tipping Point In Growth,’ Analyst Says

Mexico's e-commerce space is growing, and U.S. brands are expanding there and winning new customers. Our exclusive analysis reveals Mexicans spend far more than U.S. Hispanics do.

International Business Strategies
Growing Economy and Empowered Consumers Make Colombia an Emerging Online Market
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By: Reagan Evans
May 27, 2015
Growing Economy and Empowered Consumers Make Colombia an Emerging Online Market

Brands are expanding into Colombia, thanks to economic growth and governmental reform. MotionPoint clients are seeing surges in web traffic and revenue from the market.

Canada
Connect with Canada’s Thriving, Affluent ‘Most Sought-After Citizens’
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By: Dominic Dithurbide
April 23, 2015
Connect with Canada’s Thriving, Affluent ‘Most Sought-After Citizens’

Learn how localised websites generates higher engagement among Chinese Canadians, and boosts conversion rates by as much as 130%.

Marketing Strategies
Are You Embracing Omnichannel? Don't Leave $1.5 Trillion Behind
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By: Reagan Evans
April 15, 2015
Are You Embracing Omnichannel? Don't Leave $1.5 Trillion Behind

Omnichannel retail is receiving lots of attention in the American media. But few are discussing a domestic market that's primed for omnichannel: U.S. Hispanics.

E-Commerce
Social Networks Supercharge China’s Rapid E-Commerce Growth
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By: Dominic Dithurbide
April 01, 2015
Social Networks Supercharge China’s Rapid E-Commerce Growth

Chinese social networks are driving lots of traffic and revenue to Chinese sites. Learn how some MotionPoint clients are seeing a lift from these networks.