Translation Technology
Character Encoding: What Is It and Why Is It Important?
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By: Nathan Lucas
July 13, 2022
Character Encoding: What Is It and Why Is It Important?

Proper character encoding is vital for properly rendering online text, and plays a critical role in localisation projects.

International Business Strategies
What is a Localisation Strategy? Everything You Need to Know
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By: Dominic Dithurbide
July 08, 2022
What is a Localisation Strategy? Everything You Need to Know

Creating a localisation strategy is the first step to expanding multiculturally and globally.

International Business Strategies
Product Localisation 101: Preparing Your Products for a Global Market
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By: Aaron Hakenson
July 01, 2022
Product Localisation 101: Preparing Your Products for a Global Market

Learn about product localisation and how localising your product and related marketing materials can help you expand globally.

Customer Experience
Video Localisation: Adapting Videos for New Audiences
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By: Nathan Lucas
June 23, 2022
Video Localisation: Adapting Videos for New Audiences

Adapting videos for new audiences through video localisation allows you to expand your reach and break into global markets.

B2B Strategy
A Complete Guide to Developing a Global Marketing Strategy
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By: Dominic Dithurbide
June 15, 2022
A Complete Guide to Developing a Global Marketing Strategy

Learn how to develop a global marketing strategy that speaks authentically to international audiences.

Translation Technology
Automatic vs. Automated Translation Management: What’s the difference?
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By: Nathan Lucas
June 13, 2022
Automatic vs. Automated Translation Management: What’s the difference?

Get more insights into how localisation technologies streamline translation management for businesses targeting specific audiences in their preferred language.

Marketing Strategies
International Marketing: Strategies to Succeed in Global Markets
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By: Dominic Dithurbide
June 08, 2022
International Marketing: Strategies to Succeed in Global Markets

Learn how to develop an international marketing strategy that speaks authentically to global markets.

Translation Technology
Software Localisation 101: A Beginner's Guide
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By: Aaron Hakenson
June 06, 2022
Software Localisation 101: A Beginner's Guide

Learn about the process of adapting software through localisation for new markets and languages.

Translation Technology
Automatic Translation: What is it and How Can it Be Used?
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By: Nathan Lucas
June 01, 2022
Automatic Translation: What is it and How Can it Be Used?

Learn about what automatic translation is and why it is more than just the software that instantly translates content.

E-Commerce
International Ecommerce: A Guide to Digital Global Expansion
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By: Aaron Hakenson
May 30, 2022
International Ecommerce: A Guide to Digital Global Expansion

Learn how to take advantage of international e-commerce and understand key considerations when developing an international strategy.

B2B Strategy
Creating an International Strategy to Bridge Global Markets
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By: Dominic Dithurbide
May 25, 2022
Creating an International Strategy to Bridge Global Markets

Learn how to successfully create an international strategy to expand your company into global markets.

International Business Strategies
Business Internationalization (i18n) vs Localisation: Going Global
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By: Nathan Lucas
May 23, 2022
Business Internationalization (i18n) vs Localisation: Going Global

Learn about internationalization, how it relates to localisation, and how both can help appeal to companies who want to expand into global markets.

Omnichannel
Back to the Basics: API Translation for Multichannel Marketing
Aaron Hakenson's avatar
By: Aaron Hakenson
May 18, 2022
Back to the Basics: API Translation for Multichannel Marketing

Improve the customer experience across all languages and channels through translation APIs

International Business Strategies
How to Localize SEO to Capitalise on Global Search Volume
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By: Nathan Lucas
May 16, 2022
How to Localize SEO to Capitalise on Global Search Volume

Simply translating your website is not enough. Learn how to localize SEO efforts to take full advantage of the search volume global markets provide.

Customer Experience
Technology Overview for Mobile App Translation
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By: Aaron Hakenson
May 11, 2022
Technology Overview for Mobile App Translation

Learn how enterprise companies use technology to translate mobile apps, which is essential in increasing market share and revenue on Android & iOS smartphones and tablets.

Translation Technology
How to Leverage AI Translation Software to Bridge Global Markets
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By: Veronica Pastuch
May 09, 2022
How to Leverage AI Translation Software to Bridge Global Markets

Artificial intelligence (AI) has drastically changed translation technology. Learn how leveraging AI translation can improve efficiency and reduce translation costs.