Customer Experience
What Is Software Localisation and Why Is It Important?
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By: Nathan Lucas
December 28, 2022
What Is Software Localisation and Why Is It Important?

Localising software can be a complex process that involves engineers, linguists, and project managers. Discover what software localisation is, why it is crucial to keep it top of mind, and how to manage a software localisation project.

Customer Experience
Translation Lifecycle: The 5 Phases Of The Localisation Maturity Curve
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By: Jessica Rivera
December 27, 2022
Translation Lifecycle: The 5 Phases Of The Localisation Maturity Curve

The way you approach a translation project depends on what phase of the localisation maturity curve you're in. Learn more about the translation lifecycle.

Customer Experience
Transcreation vs. Translation: 8 Key Differences Explained
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By: Dominic Dithurbide
December 19, 2022
Transcreation vs. Translation: 8 Key Differences Explained

Transcreation and translation are different processes of converting written words from one language to another. Discover their key differences and how to choose the right service for your translation project here.

Customer Experience
Exploring the Different English to Portuguese Translation Services
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By: Jessica Rivera
December 14, 2022
Exploring the Different English to Portuguese Translation Services

Discover the different English to Portuguese translation services and ensure you have a plan to translate your content into Portuguese accurately and efficiently.

Customer Insights
7 Challenges of English to Spanish Translation
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By: Jessica Rivera
December 13, 2022
7 Challenges of English to Spanish Translation

Translating English to Spanish is more complex than it may seem. Although there are solutions that can expedite more simple translations, the quickest solutions are rarely accurate. Learn more about the challenges of English to Spanish translation.

Canada
7 Tips for Seamless English to French Website Translation
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By: Dominic Dithurbide
December 12, 2022
7 Tips for Seamless English to French Website Translation

Managing an English-to-French website translation process is a difficult undertaking. Although this is a common language pairing, there are still many challenges to consider when translating from English to French on your website.

International SEO
How SEO Translation Can Boost Visibility for Multilingual Audiences
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By: Dominic Dithurbide
November 09, 2022
How SEO Translation Can Boost Visibility for Multilingual Audiences

Discover what SEO translation is, how it differs from international SEO, and how to go about translating content for SEO to take full advantage of the benefits.

International Business Strategies
International Branding: Help Your Brand Transcend Borders
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By: Dominic Dithurbide
October 17, 2022
International Branding: Help Your Brand Transcend Borders

Learn what international branding is and how to adapt your brand for a global market to help build authenticity and open new streams of revenue.

Customer Experience
8 New Market Entry Strategies for Global Business
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By: Dominic Dithurbide
October 11, 2022
8 New Market Entry Strategies for Global Business

Learn how to succeed internationally by leveraging the eight most effective foreign market entry strategies.

Customer Experience
How to Build a Comprehensive Content Localisation Strategy
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By: Dominic Dithurbide
October 06, 2022
How to Build a Comprehensive Content Localisation Strategy

Learn about content localisation and how to develop a content localisation strategy to build brand awareness and authenticity.

Customer Experience
How Accurate is Google Translate?
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By: Jessica Rivera
September 28, 2022
How Accurate is Google Translate?

Discover if Google Translate is accurate enough for website translation, and what your better options might be.

Marketing Strategies
Building an Authentic and Effective Brand Localisation Strategy
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By: Dominic Dithurbide
September 22, 2022
Building an Authentic and Effective Brand Localisation Strategy

Discover what brand localisation is and how to develop a localisation strategy that accounts for all aspects of your brand image and identity.

Customer Experience
Advertising Translation: A Complete Guide to Multilingual Adverts
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By: Dominic Dithurbide
September 16, 2022
Advertising Translation: A Complete Guide to Multilingual Adverts

Translating your advertisements can open your business up to a new market, increase your CVR and lower CPCs. Learn more about advertising translation here.

Customer Experience
6 Challenges Of Translation & Localisation To Prepare For
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By: Jessica Rivera
September 07, 2022
6 Challenges Of Translation & Localisation To Prepare For

Translating and localising content creates many challenges. Discover the 6 main challenges of translation and localisation and how to overcome them here.

Customer Experience
What is a Multidomestic Strategy? +5 Examples
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By: Dominic Dithurbide
September 02, 2022
What is a Multidomestic Strategy? +5 Examples

Multidomestic strategies take local cultures, preferences, and behaviours into account in order to make international expansion successful.

International Business Strategies
Global Business Expansion: The Right Way to Expand Globally
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By: Dominic Dithurbide
August 18, 2022
Global Business Expansion: The Right Way to Expand Globally

Develop a strategy for global business expansion that takes local cultures and preferences into consideration.