MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Marketing Strategies
Creating a Multilingual Blog for Better SEO and Brand Authority
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By: Christian Connors
November 19, 2024
Creating a Multilingual Blog for Better SEO and Brand Authority

Learn how multilingual blogs enhance SEO, build brand authority, and connect with global audiences using advanced localization strategies.

Marketing Strategies
Why Multilingual Email Marketing is Critical for Global Engagement
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By: Evan Kramer
November 18, 2024
Why Multilingual Email Marketing is Critical for Global Engagement

Discover why multilingual email marketing is essential for businesses looking to connect with global audiences. Learn how tailored, localized campaigns can improve engagement, drive ROI, and strengthen your brand's presence across borders.

Marketing Strategies
How to Drive Conversions by Aligning Website Translation with Advertising
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By: Dominic Dithurbide
November 11, 2024
How to Drive Conversions by Aligning Website Translation with Advertising

Learn how aligning website translation with paid advertising strategies enhances global engagement, drives conversions, and builds trust across international markets.

Marketing Strategies
The Top 5 Website Translation Trends to Watch for in 2025
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By: Nathan Lucas
November 08, 2024
The Top 5 Website Translation Trends to Watch for in 2025

Website translation is evolving into a strategic asset, enabling brands to enhance global reach and customer satisfaction. Discover the top trends in 2025 that will reshape translation quality, personalisation, multilingual SEO, and regulatory compliance.

Marketing Strategies
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025
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By: Christian Connors
October 30, 2024
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025

Explore the future of multilingual marketing with 6 key trends to watch in 2025, from AI-driven personalisation to evolving SEO strategies tailored for AI-powered search.

Marketing Strategies
How to Build a Multilingual Social Media Strategy
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By: Emily Sorrentino
October 25, 2024
How to Build a Multilingual Social Media Strategy

Create a multilingual social media strategy that resonates with global audiences by understanding local preferences, tailoring content, and optimising for each market.

Marketing Strategies
Breaking into New Markets with Multilingual Customer Portals
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By: Evan Kramer
October 15, 2024
Breaking into New Markets with Multilingual Customer Portals

Explore how multilingual customer portals help businesses break into new markets by improving customer engagement, satisfaction, and retention. Learn how one healthcare provider transformed their services through localised portals.

Marketing Strategies
The ROI of Multilingual Marketing: How to Measure Success Across Borders
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By: Evan Kramer
October 10, 2024
The ROI of Multilingual Marketing: How to Measure Success Across Borders

Learn how to measure the ROI of multilingual marketing and ensure your strategy drives business growth across diverse global markets.

Marketing Strategies
The Importance of Multicultural Fluency in Marketing and Website Localisation
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By: Dominic Dithurbide
October 01, 2024
The Importance of Multicultural Fluency in Marketing and Website Localisation

Explore why multicultural fluency is essential for multilingual marketing and website localisation, and how MotionPoint helps businesses effectively connect with global audiences through culturally relevant content.

Marketing Strategies
Mastering Hreflang Implementation for Multilingual SEO
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By: Verity
September 18, 2024
Mastering Hreflang Implementation for Multilingual SEO

Learn how hreflang tags help optimise your multilingual website by ensuring users see the correct language and region-specific version of your site.

Marketing Strategies
Common Mistakes Marketers Make After They Translate Their Website
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By: Evan Kramer
September 11, 2024
Common Mistakes Marketers Make After They Translate Their Website

Discover the most common mistakes marketers make after translating their websites and how to effectively promote and optimise multilingual sites for maximum reach and engagement.

Marketing Strategies
Navigating Regulatory Compliance in the Legal Industry with Website Translation
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By: Dominic Dithurbide
August 27, 2024
Navigating Regulatory Compliance in the Legal Industry with Website Translation

Explore the critical aspects of regulatory compliance in the legal industry, with a focus on the importance of translation and localisation, and the impact of GDPR on legal practices.

Marketing Strategies
Why Accurate Translations Are Critical for Healthcare Regulatory Compliance
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By: Christian Connors
August 13, 2024
Why Accurate Translations Are Critical for Healthcare Regulatory Compliance

Learn why accurate website translation is essential for meeting healthcare regulatory compliance and how it ensures patient trust and adherence to legal standards.

Marketing Strategies
How High-Quality AI Translation Can Improve Your Website’s SEO
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By: Christian Connors
July 25, 2024
How High-Quality AI Translation Can Improve Your Website’s SEO

Explore how high-quality AI translation can significantly enhance your website's SEO, improve user experience, and drive better visibility in global markets. Discover the benefits of partnering with top translation services for optimised multilingual content.

Marketing Strategies
What is Automatic Quality Estimation in Website Translation?
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By: Emily Sorrentino
July 12, 2024
What is Automatic Quality Estimation in Website Translation?

Discover how Automatic Quality Estimation (AutoQE) revolutionises website translation by using advanced algorithms and machine learning to ensure high-quality translations, reduce costs, and improve workflow efficiency.