MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Customer Experience
The Importance of Speed for Global Business
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By: MotionPoint
May 31, 2018
The Importance of Speed for Global Business

Speed-to-market is critical to success in global markets. Learn why traditional translation vendors just can't keep up.

B2B Strategy
How Your Translated Website ‘Speaks’ to Local Distributors
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By: Dominic Dithurbide
May 30, 2018
How Your Translated Website ‘Speaks’ to Local Distributors

Localised sites can help you initiate, build and sustain successful distribution relationships in global markets.

Customer Experience
When Was the Last Time You Checked Your Translated Websites?
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By: Reagan Evans
May 29, 2018
When Was the Last Time You Checked Your Translated Websites?

You can't solve problems on your localised websites if you don't know they're there.

Marketing Strategies
Brand Consistency: How Great Translations Drive Customer Loyalty and Revenue
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By: Dominic Dithurbide
May 24, 2018
Brand Consistency: How Great Translations Drive Customer Loyalty and Revenue

Customers notice when a company offers vastly different or confusingly varied online experiences in different countries. Consistency is key.

B2B Strategy
B2B Companies Should Consider Transactional Websites for Global Markets
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By: Reagan Evans
May 22, 2018
B2B Companies Should Consider Transactional Websites for Global Markets

There are many reasons why B2B companies should consider adding e-commerce components to their websites—especially as they enter new global markets.

Marketing Strategies
The 8 Challenges of Lean Marketing Teams
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By: Reagan Evans
May 21, 2018
The 8 Challenges of Lean Marketing Teams

Discover the consistent and proven best practices that can make the most of your resources to drive outstanding business results.

Marketing Strategies
How to Avoid Making Translation Faux Pas In Your Marketing
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By: Dominic Dithurbide
May 18, 2018
How to Avoid Making Translation Faux Pas In Your Marketing

When it comes to communicating with global customers, translation errors aren’t just awkward—they’re costly to your bottom line.

Customer Experience
Infographic: The Skyrocketing Use of Chinese Around the World
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By: Nathan Lucas
May 17, 2018
Infographic: The Skyrocketing Use of Chinese Around the World

One in six people worldwide speak Mandarin. One in five internet users are fluent in Chinese.

Customer Experience
Infographic: Arabic On the Internet Is Rapidly Growing
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By: Nathan Lucas
May 16, 2018
Infographic: Arabic On the Internet Is Rapidly Growing

Arabic is the fifth most spoken language in the world.

International Business Strategies
Infographic: Russian Is Used More and More Online
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By: Nathan Lucas
May 15, 2018
Infographic: Russian Is Used More and More Online

Russian is spoken by more than 260 million people worldwide.

Website Translation Isn’t Just About Language Translation
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By: Reagan Evans
May 14, 2018
Website Translation Isn’t Just About Language Translation

To get optimal results from your website translation solution, two things are essential: focusing on your end goals, and communicating fully with your internal teams.

Marketing Strategies
Infographic: Discover the Influence of Canada’s French Speakers
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By: Nathan Lucas
May 11, 2018
Infographic: Discover the Influence of Canada’s French Speakers

About 20% of Canadians consider French their native language.

International Business Strategies
Infographic: Learn About the World’s Growing Spanish-Speaking Population
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By: Nathan Lucas
May 10, 2018
Infographic: Learn About the World’s Growing Spanish-Speaking Population

By 2050, the U.S. will be home to more native Spanish speakers than any other country.

B2B Strategy
Become an Innovator: Engaging the Underserved U.S. B2B Hispanic Market
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By: Dominic Dithurbide
May 04, 2018
Become an Innovator: Engaging the Underserved U.S. B2B Hispanic Market

Hispanic entrepreneurs are looking for companies that understand their needs and speak their language.

B2B Strategy
Expertise & Excellence: Helping Companies Serve Online Hispanics for Nearly 20 Years
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By: Reagan Evans
May 02, 2018
Expertise & Excellence: Helping Companies Serve Online Hispanics for Nearly 20 Years

Learn how MotionPoint helps brands engage with Spanish-speaking customers.

Europe
Creating an Outstanding Localised Experience for Travelers
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By: Reagan Evans
May 01, 2018
Creating an Outstanding Localised Experience for Travelers

Leverage content and your regional teams to add a personal touch.