Global Business Expansion: The Right Way to Expand Globally
Develop a strategy for global business expansion that takes local cultures and preferences into consideration.
Read the article » 11 MIN READ
How to Create a Sustainable New Market Expansion Plan
Learn what a market expansion strategy is and how to create one that takes full advantage of international markets.
Read the article » 10 MIN READ
Why Website Localisation? The Top 6 Benefits of Localisation
Global customers respond to culturally relevant, localised marketing messages. Are you speaking their language?
Read the article » 8 MIN READ
Advantages and Disadvantages of Globalization
Knowing the advantages and disadvantages of globalization is crucial to expanding into new markets successfully.
Read the article » 9 MIN READ
Mobile App Localisation: Everything You Need to Know
Understand the ins and outs of mobile app localisation in the ever-changing translation technology industry.
Read the article » 13 MIN READ
Character Encoding: What Is It and Why Is It Important?
Proper character encoding is vital for properly rendering online text, and plays a critical role in localisation projects.
Read the article » 5 MIN READ
What is a Localisation Strategy? Everything You Need to Know
Creating a localisation strategy is the first step to expanding to new markets.
Read the article » 9 MIN READ
Product Localisation 101: Preparing Your Products for a Global Market
Learn about product localisation and how localising your product and related marketing materials can help you expand globally.
Read the article » 7 MIN READ
Video Localisation: Adapting Videos for New Audiences
Adapting videos for new audiences through video localisation allows you to expand your reach and break into global markets.
Read the article » 8 MIN READ
A Complete Guide to Developing a Global Marketing Strategy
Learn how to develop a global marketing strategy that speaks authentically to international audiences.
Read the article » 11 MIN READ
Automatic vs. Automated Translation Management: What’s the difference?
Get more insights into how localisation technologies streamline translation management for businesses targeting specific audiences in their preferred language.
Read the article » 3 MIN READ
International Marketing Plans: How to Succeed in Global Markets
Learn how to develop an international marketing strategy that speaks authentically to global markets.
Read the article » 10 MIN READ
Software Localisation 101: A Beginner's Guide
Learn about the process of adapting software through localisation for new markets and languages.
Read the article » 5 MIN READ
What is Automatic Translation and How Can it Be Used?
Learn about what automatic translation is and why it is more than just the software that instantly translates content.
Read the article » 10 MIN READ
International Ecommerce: A Guide to Digital Global Expansion
Learn how to take advantage of international e-commerce and understand key considerations when developing an international strategy.
Read the article » 14 MIN READ
Creating an International Strategy to Bridge Global Markets
Learn how to successfully create an international strategy to expand your company into global markets.
Read the article » 13 MIN READ