Companies should look before they leap into new international markets online, writes Charles Whiteman in a recent post at Retail Minded.
Whiteman, MotionPoint's SVP of Client Services, offered several critical thought-starters for companies to consider when "going global" with their e-commerce efforts. These five tips could make an immediate and sustained impact on growing customers and profits, Whiteman says.
From localised support options to despatch, supporting local payment types and more, embracing these suggestions could boost traffic, conversion and revenue by as much as 157%, 17% and 300+% respectively.
Read more at Retail Minded.
MotionPoint helps world-class brands grow by engaging and enriching the lives of new customers in markets around the globe.
Far more than the world's most effective website translation service, MotionPoint's turn-key platform combines innovative technology, big data, world-class translation and deep international marketing expertise. MotionPoint's approach guarantees the quality, security and scalability required to succeed in an evermore competitive global marketplace - both online and offline.