MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

E-Commerce
Memory Optimizer: A Smarter Approach to Translation Memory
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By: Christian Connors
January 07, 2025
Memory Optimizer: A Smarter Approach to Translation Memory

Discover how Memory Optimizer redefines translation with advanced pattern matching, contextual learning, and dynamic updates. Learn how this innovative tool enhances multilingual content creation while maintaining brand voice and improving efficiency.

E-Commerce
Harnessing Automatic Quality Estimation for Superior Website Translations
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By: Dominic Dithurbide
December 27, 2024
Harnessing Automatic Quality Estimation for Superior Website Translations

Discover how Automatic Quality Estimation technology, including MotionPoint's AdaptiveQE, transforms website localisation by enhancing translation accuracy, reducing costs, and streamlining workflows.

E-Commerce
Crafting a Multilingual Content Strategy: Tips for Translating Blogs, Videos, and Social Posts
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By: Evan Kramer
December 19, 2024
Crafting a Multilingual Content Strategy: Tips for Translating Blogs, Videos, and Social Posts

Discover how to craft a multilingual content strategy that effectively translates blogs, videos, social posts, and customer portals to engage global audiences.

E-Commerce
How AI Will Transform Website Translation in 2025
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By: Verity
December 17, 2024
How AI Will Transform Website Translation in 2025

Discover the game-changing AI-driven translation trends of 2025, as cutting-edge technologies redefine speed, accuracy, and scalability for businesses expanding into global markets.

E-Commerce
2025 Multilingual SEO Guide: Key Tactics to Boost Your Website’s Global Reach
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By: Christian Connors
December 13, 2024
2025 Multilingual SEO Guide: Key Tactics to Boost Your Website’s Global Reach

Learn essential strategies for multilingual SEO in 2025 to boost your website’s global visibility and engage international audiences.

E-Commerce
Unlocking New Markets with Localised Video Content in 2025
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By: Christian Connors
December 10, 2024
Unlocking New Markets with Localised Video Content in 2025

Learn how to optimise multilingual marketing strategies in 2025 with localised video content that resonates across diverse languages and cultures.

E-Commerce
How Localised CTAs Can Increase Conversions on Multilingual Websites
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By: Nathan Lucas
December 05, 2024
How Localised CTAs Can Increase Conversions on Multilingual Websites

Discover how localising CTAs can boost engagement and conversions on multilingual websites by resonating with cultural and linguistic nuances.

E-Commerce
Why Ensuring High-Quality Website Translation is Crucial in 2025
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By: Verity
November 25, 2024
Why Ensuring High-Quality Website Translation is Crucial in 2025

Explore why high-quality website translation is essential in 2025 and how it impacts customer engagement, global growth, and brand trust. Learn how to deliver exceptional multilingual experiences for your audience.

E-Commerce
Why Multilingual Email Marketing is Critical for Global Engagement
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By: Evan Kramer
November 18, 2024
Why Multilingual Email Marketing is Critical for Global Engagement

Discover why multilingual email marketing is essential for businesses looking to connect with global audiences. Learn how tailored, localised campaigns can improve engagement, drive ROI, and strengthen your brand's presence across borders.

E-Commerce
How to Drive Conversions by Aligning Website Translation with Advertising
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By: Dominic Dithurbide
November 11, 2024
How to Drive Conversions by Aligning Website Translation with Advertising

Learn how aligning website translation with paid advertising strategies enhances global engagement, drives conversions, and builds trust across international markets.

E-Commerce
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025
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By: Christian Connors
October 30, 2024
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025

Explore the future of multilingual marketing with 6 key trends to watch in 2025, from AI-driven personalisation to evolving SEO strategies tailored for AI-powered search.

E-Commerce
How to Build a Multilingual Social Media Strategy
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By: Emily Sorrentino
October 25, 2024
How to Build a Multilingual Social Media Strategy

Create a multilingual social media strategy that resonates with global audiences by understanding local preferences, tailoring content, and optimising for each market.

E-Commerce
Understanding the Difference in Spanish vs English Cost-Per-Click
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By: Dominic Dithurbide
September 13, 2024
Understanding the Difference in Spanish vs English Cost-Per-Click

Explore the differences in cost-per-click (CPC) between English and Spanish searches, and learn how marketers can use this knowledge to reduce advert costs and optimise multilingual marketing.

E-Commerce
Breaking Into the Latin American Market with Website Translation
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By: Nathan Lucas
May 07, 2024
Breaking Into the Latin American Market with Website Translation

Explore how website localisation can help you navigate the cultural and linguistic nuances of the Latin American market in order to expand your global presence.

E-Commerce
How E-Commerce Website Translation Attracts Online Shoppers
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By: Dominic Dithurbide
March 15, 2024
How E-Commerce Website Translation Attracts Online Shoppers

With the vast world of online shopping, you don't want to miss a beat... it could cost you sales! Learn about translation for retail e-commerce websites.