Translation Technology

Guide Graphic: Word Growth and How it Impacts the Customer Experience

Learn how an unaddressed side effect of translation can threaten your brand’s credibility in global markets.

Nathan Lucas's avatar
Nathan Lucas

August 08, 2018

1 MIN READ

You may not be aware of the site-wide disruptions that can occur when website content is localised for different markets. Will the text that is perfectly suited to display on one market's website still look aesthetically pleasing in another? Here's why you should be concerned about word growth.

Last updated on August 08, 2018
Nathan Lucas's avatar

About Nathan Lucas

Nathan Lucas is a web developer who enjoys bringing to life the ideas and concepts of the marketing and sales team. If they can dream it, he can build it. When he's not working, he enjoys being a husband and father, adventures in the great outdoors, fitness, and art!

Nathan Lucas's avatar
Nathan Lucas

Digital Marketing Developer

1 MIN READ

Keep Learning

Here is some related information that you might enjoy

Brand Consistency Online: Reaching a Global Audience

Brand Consistency Online: Reaching a Global Audience

Migrating from a Legacy Agency to an Advanced Translation Solution

Migrating from a Legacy Agency to an Advanced Translation Solution

Complex Website Localisation | Website Translation Solutions | MotionPoint

Complex Website Localisation | Website Translation Solutions | MotionPoint

The Shortcomings of Machine Translation

The Shortcomings of Machine Translation